If you think that Search campaigns in Google Ads are still a text-only ad format, you are missing out! Image assets for search campaigns are a relatively new Google Ads feature that can help boost ...

Asset testing for retailers lets you split traffic within a campaign to compare feed-only ads against ads with additional creative assets. Google released a new help page detailing Asset testing for ...

Google’s latest update to Performance Max (PMax) campaigns—featuring Channel Reporting, Asset Reporting, and Search Term Reports—has triggered a wide range of responses from marketers. From cautious ...