Folgers remixes its classic jingle with decades of hit songs about waking up.

If we asked you to finish the rest of the sentence "The best part of wakin' up is…" you probably wouldn't just say "Folgers in your cup," you'd sing it. That now-iconic jingle has been a constant part ...

The J.M. Smucker coffee brand is trying to reach new generations of consumers as it looks to change perceptions.

Folgers has updated its famous ‘Best Part of Wakin’ Up’ jingle by turning it into a seven-song mashup built around well-known ...

Changes in the way people consume coffee since the pandemic started two years ago are behind Folgers' move to shake up its comfortable image. Since fewer people were getting coffee on their way to ...