Smartphones have become ubiquitous, giving businesses more opportunities to communicate with customers and connect with prospects. Amid a fiercely competitive climate, mobile marketing is becoming an ...

It’s become a familiar tale over the years: a major telco makes a big investment in ad tech followed by buyer’s remorse. But T-Mobile is defying the trend. On Monday, T-Mobile Marketing Solutions, its ...

OSLO, Norway--(BUSINESS WIRE)--Thin Film Electronics ASA (“Thinfilm”) (OSE: THIN), a global leader in NFC (near field communication) mobile marketing and smart packaging solutions using printed ...

In a move that will boost its presence in digital marketing, including mobile, CRM platform salesforce.com has agreed to acquire cloud marketing platform ExactTarget for $2.5 billion. Marketers are ...

MONTREAL—Nov. 1, 2010—To enhance its interactive marketing solutions, Transcontinental Inc. is pleased to announce the acquisition of Vortxt Interactive, doing business as Vortex Mobile, a leading ...

For years, marketing in retail had been exclusively promotional and forced to live mostly within the four walls of a store. Today, brands looking to drive awareness, purchase intent and ultimately ...

2021 brought unprecedented consolidation across ad tech. But there’s one particularly striking mini trend that’s emerging: Gaming studios are merging with ad tech platforms, writes Mike Peralta, VP ...

OSLO, Norway--(BUSINESS WIRE)--Thin Film Electronics ASA (“Thinfilm”) (OSE: THIN; OTCQX: TFECY), a global leader in NFC (near field communication) mobile marketing solutions, today announced el ...

Impact Mobile, a provider of end-to-end mobile marketing solutions, and Star Micronics, a small printer manufacturer, are partnering to launch a new close-loop mobile offer and redemption service. The ...

CHICAGO, Jan. 21, 2020 /PRNewswire/ -- According to a new market research report "Mobile Marketing Market by Component (Platform and Services), Channel, Organization Size (SMES and Large Enterprises), ...

TORONTO--(BUSINESS WIRE)-- Voltari Corporation (NSDQ: VLTC), 10-year veteran in data driven solutions for smart marketing and advertising, announces expansion of its already robust Canadian operation.