I read all 68 pages of the patent behind Ben Affleck’s stealth AI start-up that Netflix just bought in order to understand exactly how the system works (and so you don't have to).

I studied the dialogue in 64,332 movies released between 1940 and 2022. Each movie’s writing was scored using four metrics, ...

Hollywood cinema is not known to be a bastion of truth. It’s a place where entertainment and expediency are prioritised over accuracy and authenticity. It's frequently claimed that NASA uses the 1998 ...

A new video from me, under The Film Data Scientist banner, examining the claim that "Go woke, go broke" applies to movies.

Colour is one of the quickest ways a poster can tell you what kind of film it’s selling. Before you’ve read the title or registered the actors, your brain has already clocked the palette and filed it ...

A few weeks ago, John August dropped me an email which included a simple question: "How accurate is the page-per-minute rule of thumb?" The rule John is referring to is that a film based on a ...

Yesterday, Donald Trump announced a plan to impose a 100% tariff on all foreign-made films. He claimed that international tax incentives were draining American productions from US soil and accused ...

This is part two of my collaboration with Screendollars in which we spoke to 246 cinema owners and film professionals affiliated with exhibitors. We quizzed them on a range of topics, and their ...

This article is part of my ‘Big Ideas’ series, in which I explore the evolving landscape of the film industry. Each instalment will focus on one of the key shifts highlighted below, digging deeper ...