Product Owner vs Business Analyst Roles & Responsibilities. Stop calling them the same thing! 🛑 After 15 years in the trenches of CPG and Manufacturing, I’ve seen the chaos when these roles overlap. 💰 The Product Owner is the Investor. They care about the “WHY” and the “VALUE.” If it doesn’t make money, it’s on them. ⚙️ The Business Analyst is the Architect. We care about the “HOW” and the “LOGIC.” If the system breaks on an edge case, it’s on us. One picks the destination. The other draws the
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